Whitsunday Region to Host Annual Whitsundays Tourism Exchange

It’s been underway for so many years now it’s almost a Christmas tradition and one that delivers presents to the region right across the year.

Following the previous successful four years, the annual Whitsundays Tourism Exchange (WTE) will get underway again this year with the region playing host to Product Managers from 24 of the top tourism trade partners representing wholesalers, inbound tour operators and online travel agents.

They will descend on Airlie Beach on December 4.


Tourism Whitsundays CEO Natassia Wheeler says she is excited to welcome these important trade partners back to the region with several big names due to hit the region this year.

They include Australia One, Tourism Australia, Helloworld Travel Ltd, Flight Centre Travel Group, Expedia Group and Tourism and Events Queensland.

At the conclusion of the event Product Managers who attend the exchange will also have the opportunity to partake in a three-day famil which will highlight our beautiful Whitsundays and all that we have to offer.

MS wheeler says The Whitsundays Tourism Exchange is a great opportunity for local tour operators and accommodation houses that wouldn’t normally get the chance to provide new exciting product updates as well as maintain important relationships.

“It’s important for our local operators to have a chance to show trade partners the experiences they are offering consumers, as well as build and maintain relationships with these companies. It is also very important to continue to provide the latest product updates and news for the region direct to these key trade partners who will in turn deliver this direct to the retail travel agent network.

The event was initially established to ensure all Whitsundays operators have the opportunity to engage in face to face meetings at least once a year with key travel trade and build or update contacts.

Laureth Rumble, Owner of new Elysian Retreat on Long Island says it’s very valuable for the industry to have such a face to face opportunity and to build strong relations with the travel trade.

“We are really excited to attend our first Whitsundays Tourism Exchange and showcase our exciting new product to the trade network.”